01 — Product Setup
Setting up a new product cleanly.
With clear direction instead of flying blind and a foundation that carries later. Good decisions early instead of expensive corrections later.
I work with companies building or repositioning a SaaS product or web application — who need more than pure development delivery.
Not ticket work. Not an extended workbench. But real product work with ownership, judgment, and results built to carry.
01 — Product Setup
With clear direction instead of flying blind and a foundation that carries later. Good decisions early instead of expensive corrections later.
02 — Product Repositioning
With less downtime, clearer decisions, and more visible progress. Friction out, substance in.
03 — Critical Product Phase
When mere implementation isn't enough and direction, architecture, and durability become decisive.
I don't start with blind scoping and a blanket implementation mode, but with a clean assessment of the project. How important is it really? Where are the biggest risks? What needs to be right from the start so nothing has to be painfully reversed later? Where is speed enough — and where does it need judgment?
Only when this clarity is in place do we move to implementation. Together, with clear direction.
Central recruiting platform for multiple brands
Over roughly four years as the responsible point for architecture, technical leadership, and full-stack development. Today a multi-tenant platform that carries several corporate brands.
Applications for the match operations of a Bundesliga club
Ongoing since 2024 — conception, development, and integration with existing systems. Where off-the-shelf software didn't carry, custom-built applications now run in daily operations.
A first conversation quickly clarifies whether mere implementation is enough — or whether it needs real product work.